OFF Page SEO

"Off Page Seo refers to optimizing a blog or a website by a web-master outside Web Page in a way that it can rank better in search engines and improve visitors satisfaction".

There is a vast difference between on page optimization and off page optimization. The former depends on optimizing a site within the web page and the latter relies on the quality backlinks using the resources outside the web page. Off page is more focused in link building and social media marketing. The most important strategy for off site optimization is getting top backlinks from various other websites, blogs, forums etc. To create high backlink for better off-page-optimization one should not only indulge in submitting the webpages to different paid directories, submitting contents to forums and commenting on blogs with blind eyes. By doing this you will be wasting your time and money rather than creating quality off page seo. Do note that the best links are those links that you get it from a high authority websites, websites with a high Google Pages Ranks so think before buying linkbacks to your site.

Below given are few best off page seo checklist. We have also posted an article on various on page seo checklist, follow the link to read it.
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Google Adwords

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Advertise your site using Google's one of the best advertising platform. By doing this your site will not only gain best pageranks but also get exposures to millions of web surfers. Setting up is very easy just go to www.adwords.google.com and follow the instructions.

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Guest Blogging

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Guest blogging which is also popularly known as guest posting is a popular way to catch hold of web traffic and divert most of the visitors to your site. This is also a quick and effective way to introduce yourself and your blogs, websites potential to new audience online. Apart from this you will have an added advantage of creating a quality links pointing towards your blog. Pull out all the juice because this is all we wanted. Never forget Pro Bloggers use this strategy to get quality traffic and transform their sites to Problog.

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Forum Posting

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You should be active in forums like Sitepoint Forum, Digital Point Forum, Siteowners Forum, etc and offer help so that you can create high quality backlinks as well as traffic from them too. I would suggest you to search for keywords like backlink forums, dofollow forums, free forums, lists of dofollow forums in searchengines so that you can extract few forums related to your sites niche.

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Article Submission

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Submitting articles in articles directory is also an effective way in building links pointing back to your site. Trust me this is an ethical way which most of probloggers are practicing to get dofollow links to their sites. You may also include short author bio and bit about your site so that they can get to know what your blog is all about. Force them to turn to your blog because this is one of the signs of a professional blogger. Think smart. Few examples of top articles submission directories are ehow.com, squidoo.com, ezinearticles, hubpages, examiner, technorati, articlesbase.

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Blogs Commenting

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Commenting on other blogs especially dofollow blogs is one of the most powerful methods to boost your credibility and search engine visibility. Not only this commenting on other blogs also gives free backlinks pointing back to your site. So if you write a good and spam free comments in blogs of higher pageranks than your blog will earn a quality backlink. Try to comment on a popular blog as far as possible, by doing this you’ll also gain recognition among their audience and receive immediate spike in traffic. But please ignore spam or else you will get banned by web author and possibly by search engines for spamming.

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Web Directory Submission

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Though it sounds a bit old fashioned but this is yet another popular method of offpage search engine optimization. There are plenty of web directories, some paid directories and few free. Submit your site; add url to popular web directories in appropriate category because once you succeed in doing this than the link will last forever which will give exposures and traffic.

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Social Network Submission

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Social network submission worked a lot for me in generating free traffic to my blog almost by 70% (seventy percent). Once your submission starts getting popular then you will have optimal chance of getting huge number of traffic from them. There are plenty of social widgets, gadgets, plugins to install in your site. Make best use of them to promote your blogs for free or publicize your website for free.

If you keep active in above mentioned tips, you will not only get a quality link to your site but you will also be getting targeted traffic. Do share more tips and tricks on this topics via comments or guest post.